Dubai, UAE: Apparel Group’s prestigious global fashion brand, LC Waikiki, celebrated the launch of its highly anticipated Ramadan Collection at a glamorous event in collaboration with Cosmopolitan held at the luxurious Palace Downtown in Dubai. The evening was attended by over 200 leading influencers, media personalities, top LC Waikiki customers, as well as the cast of Dubai Bling, including Safa Siddiqui, Fahad Siddique, Ebraheem Al Samadi, and Farhana Bodi.
The event was graced by the presence of the Counsel General of Turkey, His Excellency Onur Saylan, and Apparel Group CEO, Neeraj Teckchandani. The attendees were treated to a spectacular night filled with cultural and artistic activations, from glamorous fashion show showcasing the latest Ramadan capsule collection, to mesmerizing performances by Turkish dervishes, and an entertaining Turkish ice cream show. Guests also enjoyed activations including personalized traditional Turkish cups with artistic calligraphy and fashion illustrations with the iconic Burj Khalifa backdrop by the talented Maggie Illustrator.
Apparel Group’s LC Waikiki Ramadan Collection presents an exquisite fusion of contemporary designs and traditional elements, perfectly catering to the diverse fashion needs of customers during the Holy Month. The collection includes an array of modest clothing, such as elegant women’s dresses, everyday men’s essentials, intricately designed accessories, and stylish footwear that encapsulates the harmony of fashion and tradition.
Apparel Group CEO, Neeraj Teckchandani, shared his strategic vision for the launch, stating, “The launch of the LC Waikiki Ramadan Collection aligns with our ongoing commitment to providing high-quality, fashionable, and affordable clothing for everyone. This exclusive collection emphasizes our understanding of the regional market, as it elegantly fuses contemporary designs with traditional elements to meet the diverse preferences of our customers during the Holy Month. We are confident that this strategic approach will further strengthen our brand presence and resonate with our valued customers in the region.”
The exclusive event highlighted the stunning LC Waikiki Ramadan Collection and celebrated the brand’s commitment to cultural diversity and inclusion, bringing people together from different backgrounds to enjoy a night of art, fashion, and entertainment.
LC Waikiki Ramadan collection is now available to all LC Waikiki stores and online at 6thStreet.com.
About Apparel Group LLC
Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, Apparel Group caters to thousands of eager shoppers through its 2025+ retail stores and 80+ brands on all platforms while employing over 20,000+ multicultural staff.
Apparel Group has carved its strong presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, Pakistan, and Egypt. Additionally, clear strategies are in place to enter emerging markets such as Hungary and Philippines.
Apparel Group has created an omni-channel experience, operating brands originating from the USA, Canada, Europe, Australia, and Asia. The brands include leading names in fashion, footwear, and lifestyles such as Tommy Hilfiger, Charles & Keith, Skechers, Aldo, Nine West, Aeropostale, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Inglot, and Rituals.
Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.
About LC WAIKIKI
Established in 1988 and operating in Turkey under the roof of LC Waikiki Magazacilik since 1997, LC Waikiki dresses the World with its “Everyone deserves to dress well” mission and “accessible fashion” mentality. LC Waikiki maintains its journey of expansion from over 34 years both domestically and internationally. Turkey’s global brand, LC Waikiki continues its operations with over 50,000 employees at more than 1250 stores across 54 countries including 38 plus stores in GCC today.