June 2022 – Dubai, UAE: Jamie Oliver Restaurants collaborate with industry leading franchise partner, Apparel Group to launch casual dining concept Jamie’s Italian at the Dubai Mall. First launched in the UK in 2008, the globally-renowned restaurant offers regional Italian cuisine and is revered for its fresh pasta dishes, phenomenal pizza, and delectable desserts. With over 20 restaurants worldwide, Jamie’s Italian Dubai Mall is the fourth to open in the GCC, following outlets in Qatar and Saudi Arabia.
Located in the largest mall in the world, the Italian restaurant will formally open its doors to the city’s bustling residents and tourists, offering an authentic taste of the Italian table. WIth something for everyone, the menu features freshly-made pasta, beautiful salads, hearty mains and tempting sides, as well as plenty of anti-pasti and some gorgeous desserts. Not to mention crispy pizzas and great vegetarian dishes which celebrate the best seasonal produce.
Jamie Oliver has been a pillar in the culinary world for over 20 years inspiring millions of people to cook fresh, delicious food from scratch. The chef says, “I should have been Italian. Beautiful ingredients and a real passion for food brings friends and families together. That’s why, as a chef, I find the country so exciting, and it’s what inspired me to create Jamie’s Italian. The menu is all about delicious dishes inspired by my travels across the country, cooking up a storm with local foodies, gorgeous Nonnas or my friend and mentor Gennaro Contaldo.”
To celebrate the Grand Opening, Jamie’s Italian will host a massive 2-day celebration on 8-9 June which will feature a visit from the renowned chef himself. The restaurant in Dubai Mall will be filled with a series of special spectacles that are in-store exclusively for the guests.
As part of the Apparel Group’s ongoing strategy to bring relevant brands to the region, we are proud to be partnering with Jamie Oliver for his flagship restaurant Jamie’s Italian at the Dubai Mall. Founder and chairwoman, Sima Ganwani Ved, says: “We want our customers to experience an authentic and ethical brand. Jamie has become renowned for his food technology and innovation which will better the lives of so many. We are excited for his visit and his endeavors to keep improving the food scene.”
Ed Loftus, Jamie Oliver Restaurants Group Director said “The Middle East continues to be a key growth market for us and having a presence in such an iconic location is really exciting. We are thrilled to work with partners like Apparel Group – collaborating with great teams is essential to everything we do.”
About JAMIE’S ITALIAN
A taste of Italy, using the very best ingredients – just add friends and family for the perfect meal. Eating at Jamie’s Italian is a joyful experience. Everyone is welcome whatever the time of day. When it comes to the food, it’s all about the produce, which is always sustainable, seasonal and impeccably sourced. In Italian culture, sharing the joy of food around the table is celebrated, and that’s exactly our ethos too. We serve up our antipasti on unique planks, which have been an iconic Jamie’s Italian menu item since day one. They’re raised up on tomato tins, to make it easier for everyone to tuck into the delicious food. We make beautifully fresh pasta daily with free-range eggs, oven-baked pizzas with big flavors and fresh ingredients. Italians love their vegetables, so we always have great vegetarian dishes on our menus that celebrate the best seasonal produce. Come and enjoy memorable times with friends and family around the Italian table – we’ve got something for everyone and every occasion.
About JAMIE OLIVER
Jamie Oliver is a best-selling author, chef and campaigner. During his 20-year television and publishing career he has sold over 47 million books worldwide, and his TV shows have aired in over 180 territories – inspiring millions of people to cook fresh, delicious food from scratch. Through his business, The Jamie Oliver Group, Jamie has set an ambitious goal to halve the level of UK childhood obesity by 2030, and his belief that business can be a force for good in driving positive change saw the Jamie Oliver Group achieve the prestigious B-Corp status in July 2020.
His portfolio of restaurants spans 20+ countries around the world, and his growing range of food and kitchen products feature everything from kitchenware and utensils to various food products including herbs & spices, pasta, sauces and much more.
About APPAREL GROUP
Renowned as a global fashion and lifestyle retail conglomerate residing in Dubai, the crossroads of the modern economy, the Apparel Group caters to thousands of eager shoppers through its more than 1750+ stores and 75+ brands across all platforms. It employs 12,000 multicultural staff, covering four continents. Jamie’s Italian joins leading names in Fashion, Footwear & Lifestyle, such as Tommy Hilfiger, Juicy Couture, Skechers, Aldo, and Aeropostale in the Apparel Group portfolio, as well as Tim Hortons, Cold Stone Creamery, and many more.
Contact Number: +971-4-362-7500
Sun – Sat
11:00 AM to 02:00 AM
Jamie’s Italian, Lower Ground Floor, The Dubai Mall
For media inquiries, please contact:
052 487 0924