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November 2022

Apparel Group launches its globally accessible Digital Learning Academy

A group of students sitting in the class of Apparel Digital Learning Academy

Apparel Group, a leading global fashion, and lifestyle retail conglomerate, is proud to announce the launch of its global portal “Apparel Digital Learning Academy”. The global learning portal will offer all bilingual courses in the GCC regions digitally starting on November 15th. 

The Apparel Learning academy is prevalently known for its specialized courses for sales personnel on selling techniques and customer service skills. Revered by many sales associates and store managers in UAE, these courses will help boost employee skillsets and motivation levels to new levels. Employing microlearning with visual aids, these learning courses provide employees with daily tips and tricks on the job. The courses are in English and Arabic, the employees can benefit from the teachings in the language of their choice. With the help of Apparel Learning Academy, employees will be able to convert hard selling to heart selling 

Neeraj Teckchandani, CEO of Apparel Group said,” We’re excited to be at the forefront of providing integrated learning services with Apparel Digital Learning. We at Apparel Group believe that learning, culture, and employee well-being are key to achieving engagement, productivity, innovation, and business transformation. This is a significant step towards enabling Apparel Group employees to succeed personally and professionally at every conceivable level nationally and internationally.” 

About Apparel Group LLC  

Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates. Today, Apparel Group caters to thousands of eager shoppers through its 2,010 retail stores and 78 brands on all platforms while employing over 18,500+ multicultural staff.  

Apparel Group has carved its strong presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines.  

Apparel Group has created an omni-channel experience, operating brands originating from the USA, Canada, Europe, Australia and Asia. The brands include leading names in fashion, footwear and lifestyle such as Tommy Hilfiger, Charles & Keith, Skechers, Aldo, Nine West, Aeropostale, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Inglot and Rituals.  

Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.